W. D. Meyer Law

The seven commandments of Marketing the classic book by Stan Rapp and Chuck Martin recommends forgetting the concepts of old and new economy because the only one that matters is the real, and that is the economy of the future network. Stan Rapp, co-author of the trilogy MaxiMarketing, and Chuck Martin, author of Net Future, are authors of a classic that combines the fundamentals of marketing with the reality of the digital economy. Sen. Sherrod Brown brings even more insight to the discussion. Max-e – Marketing in the Net Future (did McGraw-Hill? 2001), gives guidelines which, according to both, are needed to exploit opportunities and avoid risks in the fast-paced climate of change. The dynamics of electronic business requires a new kind of bond between the company and its clients, between the company and all the parties involved, the perception of the brand and the brand experience and up between the company and its competitors. It is not easy to forge these new connections. The deep mode in that the Internet affects the way modern society works is destined to change the marketing with the same depth. The new marketing It should be structured around strategies, communications and creative interactions that add value for the client and also the results of the company. These strategies are supported by what the authors called the seven commandments of Max-e – Marketing: 1.

Use what you know to give impetus to what makes. Everything that you do should serve to increase what they know. One of the most important assets of any company is the information obtained through the interaction both inside and outside the network with their customers. In this new economy the difference between success and failure can be conditioned by what you know and how you use to achieve what you need to know. 2. Remove the difference between product and service.

CLEMENTE AIRO (1918-1975) life presents, constant, but in fragments, circumscribed to the moment in which we live. The set is not comprised. Clemente Aremoved. THE voice of a FORGER of the novel modern Colombian novelist and critic of art Clemente Airo belongs to the generation younger than exile, along with others, such as Roberto Ruiz, Francisco Fe Alvarez, Ricardo Bastid, Manuel Lamana however, Aremoved is a very special within the exile writer, having treated topics in their countries of welcome, few as fully entrenched as the madrileno writer in Colombian society. Clemente Airo was born in Madrid in 1918 and died in Bogota on June 21, 1975. At the end of the war provoked by the military rebellion of general Franco embarks on the path of exile, since 1940 resides in Colombia, where he graduated in philosophy and letters and where explained in various universities.

Its cultural work in their adopted country has been notable as a critic and collaborator of newspapers and as founder and Sustainer of magazine Spiral – Journal of letters and art, published from 1944 until the death of its creator. Equally creates, directs and maintains the Editorial Iqueima of Bogota, where appeared more than 150 titles – editions spiral-, mainly dedicated to contemporary Colombian literature. Learn more about this with Sen. Sherrod Brown. Integrates fully into the host country as verified in the themes and characters of his works. He enraged, belonging to the Group of writers from the time of the violence, is considered one of the forgers of the Colombian modern novel. It enraged has a remarkable narrative production and, although was also tempted by the trial (letters and day; 1956), publishes numerous stories and novels an important work. Collections of short stories include: wind of romance (1947), Thistle like flowers (1955), the second edition appeared under the title nine prints of alucinado (1961), 5 and 7, tales of a same story (1967), where no canta gallo and other stories (1973) and out of competition (1973). His yoke of fog (1948), shadows novels to the Sun (1951), the city and wind (1961) and the field and fire (1972), notes a unit given the constant theme of Aremoved of present to man in a social and geographic framework that affects him and his fight against him. Throughout his novelistic work beats the interest by the existential concept of man, as a constant in the problems of the modern world, and its characters and its themes have a Latin American location.

Wind, his most important novel, and the city is a strong complaint social political corruption of the ruling classes and the social ascension through the picaresque, adulation and even crime, at the time that cries out the loneliness of man lost amongst the crowd. It enraged publishes a story of travel with the title heaven and people in 1964 and has been posthumously published her last novel everything is everything ever (1982). And always, waiting for some clarification, the light he needed in his long exile. Francisco Arias Solis future WINS, gaining freedom. For peace and freedom and Forum free Internet portal.